Week 40: The Lost Art of the Listing Description. John Engel’s Real Estate Column for the New Canaan Sentinel
This is a lost art. I am referring to the property description field on the multiple listing service. The New Canaan MLS limits agents to 500 characters while the SmartMLS allows 1500. Letting agents say three times as much does not seem to be making much of a difference. Uninspired is uninspired . A mashup […]